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This volume is a handbook for enterprise system developers, guiding them through the intricacies and lessons learned in enterprise application development. It provides proven solutions to the everyday problems facing information systems developers.
A quick and reliable way to build proven databases for core business functions Industry experts raved about The Data Model Resource Book when it was first published in March 1997 because it provided a simple, cost-effective way to design databases for core business functions. Len Silverston has now revised and updated the hugely successful First Edition, while adding a companion volume to take care of more specific requirements of different businesses. Each volume is accompanied by a CD-ROM, which is sold separately. Each CD-ROM provides powerful design templates discussed in the books in a ready-to-use electronic format, allowing companies and individuals to develop the databases they need at a fraction of the cost and a third of the time it would take to build them from scratch. Updating the data models from the First Edition CD-ROM, this resource allows database developers to quickly load a core set of data models and customize them to support a wide range of business functions.
A quick and reliable way to build proven databases for core business functions Industry experts raved about The Data Model Resource Book when it was first published in March 1997 because it provided a simple, cost-effective way to design databases for core business functions. Len Silverston has now revised and updated the hugely successful First Edition, while adding a companion volume to take care of more specific requirements of different businesses. Each volume is accompanied by a CD-ROM, which is sold separately. Each CD-ROM provides powerful design templates discussed in the books in a ready-to-use electronic format, allowing companies and individuals to develop the databases they need at a fraction of the cost and a third of the time it would take to build them from scratch. With each business function boasting its own directory, this CD-ROM provides a variety of data models for specific implementations in such areas as financial services, insurance, retail, healthcare, universities, and telecom.
Len Silverston, Paul Agnew
This third volume of the best-selling "Data Model Resource Book" series revolutionizes the data modeling discipline by answering the question "How can you save significant time while improving the quality of any type of data modeling effort?" In contrast to the first two volumes, this new volume focuses on the fundamental, underlying patterns that affect over 50 percent of most data modeling efforts. These patterns can be used to considerably reduce modeling time and cost, to jump-start data modeling efforts, as standards and guidelines to increase data model consistency and quality, and as an objective source against which an enterprise can evaluate data models. Praise for The Data Model Resource Book, Volume 3 "Len and Paul look beneath the superficial issues of data modeling and have produced a work that is a must for every serious designer and manager of an IT project." —Bill Inmon, World-renowned expert, speaker, and author on data warehousing and widely recognized as the "father of data warehousing" "The Data Model Resource Book, Volume 3: Universal Patterns for Data Modeling is a great source for reusable patterns you can use to save a tremendous amount of time, effort, and cost on any data modeling effort. Len Silverston and Paul Agnewhave provided an indispensable reference of very high-quality patterns for the most foundational types of datamodel structures. This book represents a revolutionary leap in moving the data modeling profession forward." —Ron Powell, Cofounder and Editorial Director of the Business Intelligence Network "After we model a Customer, Product, or Order, there is still more about each of these that remains to be captured, such as roles they play, classifications in which they belong, or states in which they change. The Data Model Resource Book, Volume 3: Universal Patterns for Data Modeling clearly illustrates these common structures. Len Silverston and Paul Agnew have created a valuable addition to our field, allowing us to improve the consistency and quality of our models by leveraging the many common structures within this text." —Steve Hoberman, Best-Selling Author of Data Modeling Made Simple "The large national health insurance company I work at has actively used these data patterns and the (Universal Data Models) UDM, ahead of this book, through Len Silverston's UDM Jump Start engagement. The patterns have found their way into the core of our Enterprise Information Model, our data warehouse designs, and progressively into key business function databases. We are getting to reuse the patterns across projects and are reaping benefits in understanding, flexibility, and time-to-market. Thanks so much." —David Chasteen, Enterprise Information Architect "Reusing proven data modeling design patterns means exactly that. Data models become stable, but remain very flexible to accommodate changes. We have had the fortune of having Len and Paul share the patterns that are described in this book via our engagements with Universal Data Models, LLC. These data modeling design patterns have helped us to focus on the essential business issues because we have leveraged these reusable building blocks for many of the standard design problems. These design patterns have also helped us to evaluate the quality of data models for their intended purpose. Many times there are a lot of enhancements required. Too often the very specialized business-oriented data model is also implemented physically. This may have significant drawbacks to flexibility. I'm looking forward to increasing the data modeling design pattern competence within Nokia with the help of this book." —Teemu Mattelmaki, Chief Information Architect, Nokia "Once again, Len Silverston, this time together with Paul Agnew, has made a valuable contribution to the body of knowledge about datamodels, and the act of building sound data models. As a professional d
Gordon S. Linoff, Michael J. A. Berry
The leading introductory book on data mining, fully updated and revised! When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition—more than 50% new and revised— is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics such as preparing data for analysis and creating the necessary infrastructure for data mining at your company. Features significant updates since the previous edition and updates you on best practices for using data mining methods and techniques for solving common business problems Covers a new data mining technique in every chapter along with clear, concise explanations on how to apply each technique immediately Touches on core data mining techniques, including decision trees, neural networks, collaborative filtering, association rules, link analysis, survival analysis, and more Provides best practices for performing data mining using simple tools such as Excel Data Mining Techniques, Third Edition covers a new data mining technique with each successive chapter and then demonstrates how you can apply that technique for improved marketing, sales, and customer support to get immediate results.